Marketing and Campaigns Manager

Bath, Cardiff, Leeds & London

Department: Marketing and Business Development

Reports to: Head of Marketing and Business Development

Seniority: Mid-Level

Term: Permanent

Working hours: Full-time


    About EIP

    EIP is award-winning and specialises in high-value and complex patent matters. Our multidisciplinary team combines patent attorneys, litigators and commercial IP lawyers in three of the world’s main patent markets - Germany, UK and USA. EIP has an impressive global client base from SMEs to multinational blue-chip companies and includes telecoms owners, major software developers, pharma and biotech companies, medical device manufacturers, aerospace and logistics companies.

    The business is organised into several tech areas to reflect the expertise of the attorneys and lawyers at EIP. These include EIP Dynamics, EIP Elements, EIP Life, EIP Healthtech, and EIP Energy, as well as our class-leading electronics practice, EIP Digital. We also have an award-winning Litigation team.

    EIP has been recognised for its expertise across legal directories and awards. For the fourth year in a row, EIP has been ranked in the FT's list of Europe’s Leading Patent Law Firms. In 2022, EIP won Managing IP’s ‘European Patent Contentious Firm of the Year’, and for four years from 2018 to 2021 EIP was named as Managing IP’s ‘UK Patent Contentious Firm of the Year’.

    Diversity is an intrinsic part of EIP’s business culture. We are proud to support the IP Inclusive initiative and we are a signatory to the IP Inclusive Charter. EIP actively engages in diversity efforts and is committed to developing an attitude of openness for the benefit of all those working in the IP profession. 

    About the Marketing and Business Development team

    The Marketing and Business Development team provides support a range of activities from social media, website, podcast, events, client relationship management, directories and awards, pitches and presentations, new business generation, budgeting and strategy.

    The small team thrives on collaboration and works closely with fee earners to support their marketing efforts and help deliver EIP’s objectives.


    Overall purpose of the role

    This role will work closely with the Head of Marketing and Business Development to create and implement multi-channel market-leading campaigns for identified areas of work/sectors from concept to delivery with regular reporting to track progress and measure ROI.

    This key role is designed to support the commercial activities of the business, it will encompass a range of Marketing and Business Development, from PR, social media, events, through to research, targeting and new business generation.


    Key outputs

    The following are the primary functions that will fall within this role:

  • Develop and execute a firm-wide best practice approach to campaigns. This will complement EIP’s overall business plan and strategy.
  • Liaise with the Head of Marketing and Business Development to identify opportunities and commercial issues and build out targeted and focused campaigns for clients and prospects.
  • Collaborate with Sector Heads and their Sub-Groups to support the continued growth of their areas and client base.
  • Ensure appropriate forecasts, reviews and reports are in place to demonstrate ROI for campaigns and initiatives undertaken.
  • Assist the Head of Marketing and Business Development to ensure all objectives are delivered in line with departmental budgets.
  • Assist in raising EIP’s profile including:
  • Creating, implementing and managing social media content and engagement.
  • Identify suitable campaign opportunities across spectrum of Marketing and Business Development (social media, PR, events, targeting).
  • Collaborate with external PR agency and other third-party service providers to ensure effective and impactful results.


    People management responsibilities

    None at the moment. We expect that the Marketing and Business Development team will continue to grow and have plans to recruit a Marketing Communications Assistant who will report to the Marketing and Campaigns Manager.


    Skills, experience & qualifications

    You will be comfortable working in a modern, fast-paced environment where you are given a level of autonomy to do your work.

    Successful candidates will also be able to demonstrate the following:

  • An appropriate professional attitude (personable, well prepared, flexible and enthusiastic)
  • Excellent written and oral communication skills
  • Proficiency in using IT software – InDesign, Canva experience preferable
  • Ability to deal with a variety of people at different levels
  • Ability to work under pressure
  • Excellent research and presentation skills
  • Self-motivation, and the ability to manage own workload
  • Meticulous attention to detail, and an analytical mind
  • Initiative and the ability to act independently

  • Rewards & Benefits

    We offer a competitive salary and several benefits:

    • Discretionary bonus
    • 25 days of holiday, excluding bank holidays
    • Private medical health care
    • Free eye tests
    • Employee Assistance Programme
    • Cycle to work scheme
    • Season ticket loan
    • Electric vehicle scheme
    • Group personal pension plan
    • Enhanced maternity, paternity, adoption, and shared parental leave
    • Flex Leave or Time Off In Lieu (TOIL)
    • Holiday Loyalty


    Other information

    With our state-of-the-art paperless systems, we offer hybrid working, three days in the office and two from home. EIP’s employees also enjoy reduced business hours on the days when working from the office subject to there being no urgent work commitments.

    EIP has a friendly, progressive and mutually supportive working environment along with a smart casual dress policy and stylish modern offices.


    Equal opportunities

    EIP is an equal opportunities employer that values diversity and welcomes applications from all suitably qualified persons regardless of their ethnicity, gender, sexual orientation, age, disability, religious practice or any other perceived differences.


    If you would like to be considered for this position, please email your CV and Cover Letter to careers@eip.com, providing information about your notice period, current package, and salary expectation. If you have any questions, please do not hesitate to get in touch with the talent team.

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